DON’T BE CONFUSED! Service is the Foundation for Your Culture (not just one of the arrows)

By: Ron Kaufman

DON’T BE CONFUSED! Quality customer service is the foundation for a strong and sustainable culture – and not just one of the many arrows of interest in business. In this short video, Ron explains why service is the fundamental platform for everything else in business, including sales, products, distribution, employee engagement, and more.

don't be confused

In this 5 minute video clip, Ron Kaufman unravels the difference between a confused culture and an aligned service culture. Please watch and share this with your team.

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