Discover “Many Memorable Experiences” at the Raffles Hotel in Singapore

By: Ron Kaufman

The Raffles Hotel is a world-famous icon of uplifting service. In the early 1990s after a $100M renovation, the hotel reopened with a renowned General Manager, Ms Jennie Chua, a world-class executive team, and a new Mission Statement crafted during a weekend retreat with customer service expert Ron Kaufman. This original Mission Statement contained the seeds of an Uplifting Service Culture – “Raffles is Singapore’s Grand Historic Hotel, delighting patrons with many memorable experiences”.