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What does it take to thrive in today’s hypercompetitive, rapidly changing business environment??
Your organization has to get good at SERVICE INNOVATION!
That’s because unbelievable service is NOT a fixed point that you can achieve. Your customers evaluate your service based on what they value – and what they expect. And their expectations are ALWAYS changing.
Service that’s SURPRISING one day… may be merely DESIRED the next… and quickly becomes EXPECTED.
So if you want to stand out in your industry, build and maintain a shining brand reputation, THRIVE in turbulent times – then you need to continually ELEVATE the service you provide.
Watch the video to discover more…
#VideoPosts #ServiceCulture #ServiceInnovation
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Below is an Autogenerated Transcript
Lazada understands this at such a core of their whole sense of being.
That in their values, one of them is “Change is the only constant.” and the other, if you look at the bottom row, is the level that we’re aspiring to in the Lazada organization. “Today’s best performance is tomorrow’s baseline.”
Let me give you some entertaining examples of these stairs slipping down. Some of you may actually be old enough to remember this. It was unbelievable when it first came out because he was having a telephone call without a wire. Oh! Today, basic.
There was a time when the quality of film was so rich and so good that Paul Simon wrote a song, Kodachrome. No one is singing today about multiple millions of megapixels for every photo you take that simply goes digitally onto the chip. Even something as fundamental as the use of money, notes, coins, paper bills all moved into plastic, then you didn’t really need the plastic anymore, you just needed the number because it was embedded into your phone, you know where it’s going next. It’s called biometrics.
So when you’re ready to purchase something, you just look in the camera, one click, boop, you made the purchase. The stairs are always slipping down. Life is always changing. “Today’s best performance becomes the baseline for tomorrow.”
That’s even happening in the physical world where you’re making last mile deliveries. In the future, you won’t necessarily be a person because it could actually be a piece of technology that is flying that delivery directly to where it belongs, boop, just an hour or less after the order is actually placed.
So where is uplifting service if the stairs are constantly in motion going down? What does it mean to uplift service in a world that is changing like ours is today?
Uplifting service is not any position on the six levels. Uplifting service is your understanding, your action, and your commitment to take the next step up and create more value for whomever it is that you serve. Whether it’s an external customer, somebody inside your department or your organization, an internal service colleague, creating more value day by day.
That’s uplifting your service.