We Believe​

Uplifting the Spirit and Practice of Service and Care Worldwide

We believe a life well-lived contributes to the well-being of others. We teach people how to serve better and care more to create a successful and sustainable world.

Our Values Guide Us in How We Serve and Care Worldwide

Gratitude and Generosity

We are grateful to be alive now with all the
opportunities, challenges, and circumstances of our lives.

We embrace this moment to contribute vigorously to greater well-being in the world.

We are generous in spirit and actions.

We cultivate healthy partnership with everyone we serve.

Curiosity and Respect

We appreciate that each person, family, language,
culture, and era of human history is unique.

We are curious about how we have all come to be the
way we are. We care deeply for the futures we create together.

We welcome constructive conversation, including
explorations, discussions, debates, and
disagreements.

Care and Commitment

We are passionate about the quality and importance
of our work.

We enjoy delivering outstanding experiences that
enable our customers to create more value, take
better care, and live more fulfilling lives.

We are deeply committed to the evolution and
well-being of each other.

We welcome the opportunity
to serve and care about you.

We help leaders, teams, and organizations create serve better
and care more by creating value that contributes to the
well-being of those they serve.

Do You Want to Serve Better, Care More, and Love Life?

Join our worldwide Uplifting Community. Receive free resources, education, and ideas. Create positive change in your life and in the world.
Ron Kaufman

Welcome to the Worldwide Uplifting Community!

Here’s what’s next…

Check your email for the welcome we just sent – and reply to let us know you received it!

We’ve included some useful resources 
for you to explore…

…and we’ll be in touch to share more ideas 
and invitations for you.

How to Succeed
with Service

A Free Video Series for Leaders,
Managers, and CEOs

Discover how to differentiate your brand, improve financial performance,
and transform your service culture by delivering more value to everyone
you serve.

How to Succeed with Service?

A FREE video series for leaders, managers, and CEOs

Join the Worldwide Uplifting Community

We’ll send you free resources, education, and ideas for creating positive change in the world.

Welcome to the Worldwide Uplifting Community!

Here’s what’s next…

Check your email for the welcome we just sent – and reply to let us know you received it!

We’ve included some useful resources 
for you to explore…

…and we’ll be in touch to share more ideas 
and invitations for you.